Énergie Fitness will begin its expansion throughout Spain in Tarragona

energy fitness tarragona

Énergie Fitness has opted for the concept of urban gyms to expand its brand in the Spanish market. 10 months ago he made his debut with a first club in the Barcelona town of Sant Cugat del Vallès, to which a second will soon join in Tarragona. It will be the first of the six openings planned by the masterfranchise for the coming months.

(7-18-2022). The English brand has planned to open its second gym in Spain at the end of this summer. It will be located in Tarragona and will come to complement the one that opened last October in Sant Cugat del Vallès. It will be the first of the five openings that it has planned on Spanish soil for this second half of the year.

Énergie Fitness kicks off the pre-opening of what will become its second gym on Spanish soil. It will also be located in Catalonia, a community in which it debuted last October with a first club in the Barcelona town of Sant Cugat del Vallès.

Specifically, the new center will be located at number 26 Avenida de Ramon y Cajal in Tarragona and its opening is scheduled for the end of August, after the summer.

Multi-experience gyms

As reported by the master franchise of Énergie Fitness for the Spanish market, the new gym will present the same business model that was already opted for 10 months ago for the debut of the English brand in our market. In other words, an ‘urban club’ in which “the best of the boutique gym model is combined with our personal brand of multi-experience studio The Yard”.

For its entry into the Spanish market, Énergie Fitness opted for a proposal that encompasses “the best of the boutique concept, with the low cost and 24/7 models”, as the heads of the brand explained to CMDsport at the time. Spain, George Hountenbos and Rod Hill.

Six openings until 2023

Not having completed a year of its debut, the brand is finalizing the opening of its second gym in Spain, to which at least five more will be added in the coming months, according to the master franchise, which claims to have six signed franchises whose openings will take place between this last quarter of the year and in 2023.

Among the areas in which the brand seeks to establish itself would be, in addition to Catalonia, the regions of Madrid and Andalusia, as Hountenbos and Hill advanced in this interview.

Globally, the franchise has more than 100 clubs spread across England, Wales, Scotland and Ireland.


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